HISTORY OF THE BULA BRAND

In 1983, three US Ski Team members stopped in Fiji for a break before returning home to Colorado. They loved the casual laid back ATTITUDE of the locals, the fun colours and prints they wore. They were inspired and started making hats and headbands from similar colours and prints and sold them to their friends, family and a few local ski shops back home. They persuaded the US ski team to make Bula the official headwear supplier. With ski racing so popular in the 80s they received worldwide exposure and Bula was sought after all over North America and around the world.

In 2001, Bula's DNA evolved when it relocated to Canada and became a Made in Canada manufacturer. BULA remains one of the few companies in the industry that manufactures its own products in North America to this day.

Thanks to our amazing BULA team, customers and partners, we're able to continue the BULA legacy and take the brand to new heights. Long may this journey continue.

BULA

IT'S AN ATTITUDE